This morning’s ‘The West Australian’ was quite a revelation, but unfortunately the coffee section in the ‘Fresh’ lift out was more a revelation about the newspaper than it was about coffee.
If getting former World Barista Champion Paul Bassett’s name wrong (he's Paul 'Barrett' now, apparently) isn’t a bad enough starting point then how about going to a non-artisan roaster to talk about specialty coffee and single origins?
Worse – they profiled 3 consumer level espresso makers. One was a pod machine – Nespresso pods, so not only are you tied to a pod system but the Nespresso ones at that. This may give you ‘café style coffee’ at home, but not from any café I’d care to visit.
Their second machine was a Saeco fully automatic machine, which are sometimes capable of OK coffee – but building the grinder into the body means the beans have a good chance of sweating their way to stale in no time at all.
The Sunbeam machines are fine – nice little jobs for the most part but the selection of machines used in the story – given their price range of $1600 to $700 was pretty pedestrian and certainly wasn’t out to stretch the imagination as far as coffee making goes.
I would suggest that anyone buying a fully automatic machine would be wasting their money attending a home barista course – unless it was to check out what they should upgrade to.
I am still at a loss to find any rationale on how they rate cafes – it was a real mixed bag with some undoubtedly top spots but other venue listed I personally would have questions about. Perhaps they need to concentrate less on information and more on knowledge and separate ‘specialty coffee’ from just ‘cafés ’.
Some disclosure of assessment criteria might be nice too. They might legitimately have headlined the article as “Some of Perth’s Great Coffee” so it may not be fair to place the blame on the journalists – I feel the heavy hand of an Editor all the way through this. There did seem to be a feel of sticking within comfort zones as well as there was little focus on what is at the leading edge of coffee and why.
I live in hope for next time.
Highlights of the article – the piece on Bannister Downs milk was good and rightly profiled a great milk producer and the section on Epic’s Home Barista course was also good.
I only bought the West this morning because I knew the coffee section was going to be in the lift out – it was a good reminder of why I usually don’t bother –
Abstract Gourmet and
Spice magazine are much more reliable!